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Turn Your Leadership Team Into Your Competitive Advantage
LinkedIn for Leadership Teams
We’ve helped global companies activate their leadership teams at scale on LinkedIn. Equipping them with the strategy, tools, support and confidence to show up consistently and make an impact on their industry.
Our Services
Strategy and Support
- • Creation of a comprehensive personal brand strategy for your leadership team
- • 1:1 coaching to help leaders articulate their expertise and know what to say on linkedin
Social Media Planning & Management
- • Plan, film and edit video content
- • Plan, write and deliver written content
- • Identify key industry news for your leadership team to speak on
- • Create content calendars in line with company initiatives
Performance Tracking & Benchmarking
- • In depth audits of leadership teams’ social presence + identify key gaps
- • Monthly reporting on audience growth, engagement and influence
- •Benchmark leaders against industry peers and competitors to measure impact Included within Social Media Planning & Management
Leadership Team Workshops
- • Educate leadership teams on the power of personal branding and linkedin
- • Equip them with knowledge, confidence and tools to become an active voice on linkedin
How Great Influence Helped Booking.com Reach Millions of People on LinkedIn and Build Their Employer Brand.
Booking.com wanted to take an innovative approach to it’s employer branding by showcasing its leadership team as approachable, values-driven, industry voices. The challenge? Many of their leaders had strong perspectives but lacked the strategy, time, or confidence to articulate them effectively on social media.
Our partnership has transformed Booking.com’s leadership team into visible, influential voices, creating authentic touchpoints for talent and industry audiences. Results included:
- • 1M reach across all content
- • 7–10x increase in engagement per leader
- • Every participant became a Top 15 LinkedIn voice at the company
- • 60,000+ collective LinkedIn followers activated
